Why Our Web Designs Are More Effective
Our Team Approach
Our strength is is getting results through better marketing driven design.
So Synthesis:MCM concentrates on building the foundation for success. We then work with your team to select vendors that can efficiently execute the plan in accordance with your budget.
This approach shortens project time, reduces costs and produces better results.
“It is not the job of Search Engine Optimization to make a pig fly. It is the job of the SEO to genetically re-engineer the web site so that it becomes an eagle.” — Bruce Clay
Content First, Then Design
That sounds so obvious, yet with so many web design agencies design comes first.
"When you only have a hammer, everything looks like a nail"
Working with Synthesis: MCM you will discover a different way to think about website design. Before we do anything else we work with you to develop and structure your content. Second we decide on on which platform to use and create an architecture that reflects your marketing goals and appeals to Search Engine Optimization. Only then do we turn designers loose to create the ideal presentation.
While great design pushes results, it's function must be to present content in a way that both replicates the thought process of you prospects and those of the Search Engine Optimization. Give this logic, why do so many web design companies present a design before they see your content?
Most Website designers have a specific set of tools that they use for website development: templates, WordPress, a particular shopping cart, etc.. They then shoehorn your project into that mold. That works for them, but perhaps not for you.
We concentrate on your content first and then choose the tools.
Our approach simply works better.
- Synthesis: MCM
- 3915 Packwood Way
- Elk Grove, CA 95758
- inform@s-mcm.com
- 916.672.1941
